Tamar Valley Distillery needed a new voice for it’s premium single malt whisky Hillwood.
My primary objective was to translate the family’s story and passion into a vision for the brand. The tone of voice needed to capture high-end consumers and encourage them to join the brand’s journey until their first small batch release in 2020.
Copywriting for whisky labels
Social media cornerstones and hashtag generation
In-depth Q&A with owners